PERRIER-JOUËT

Challenge:

Create an ownable brand territory for this prestige champagne brand, to communicate French exuberance and “art de vivre”.
(Europe)

 

Concept:

The artful floral bouquet!
The brand icon, the anemone, is at the heart of this inspiring, contemporary tale…

 

Expertise:

Look and feel / Visual territory
Packaging graphics
Structural design
Visibility items