Amore Pacific

Challenge:

Launch of an exclusive, higly prestigious facial cream for Korea’s mega beauty brand – Amore Pacific, with only 2000 units available per year! The result of 47 years of skin research dedicated to unique green tea species.

Concept:

A pure, exquisite design which encapsulates the philosophy of the brand, the groundbreaking formula and a unique story. A highly iconic, evocative and timeless design.

Expertise:

Structural design, packaging graphics, giftbox, look & feel